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  • mooks

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    Live Blogging Reload NYC, Part 1a

    Saturday, September 29th, 2007

    16 workshops, including: Mooks, Midriffs, Myspace and More: Engaging a Plugged-in Generation, written and presented by yours truly. Presentation and source materials here. Corporate profiteers produce and market media for a target youth audience they call mooks and midriffs — caricatures that exploit adolescent insecurities and hormones — a strategy described as “grabbing below the [...]

    Mooks, Midriffs: From local prayer meeting to national movement?

    Thursday, July 26th, 2007

    Mooks, Midriffs, Myspace & More began as a prayer agenda for pastors from greater New York. Now it’s curriculum for UYWI’s national Reload 2007-2008 tour. Preview content here. Register for Reload here.

    Monday Morning MP3

    Monday, April 30th, 2007

    Mooks, Midriffs, Myspace and More: Engaging a Plugged-in Generation Metro NY Baptist Association Regional Pastors Conference, April 2007

    Wednesday, April 25th, 2007

    Mooks, Midriffs, Myspace, and More Presented April 18, 2007 at Chinese Christian Herald Crusade’s Flushing Youth Center Thanks to Peter and PaLM for inviting me to share this at Engage, Laurence for recording and posting the video, and L2 Foundation and Chinese Christian Herald Crusades for making this possible! Related Mooks, Midriffs Downloadsday pay virginia [...]

    Russel Simmons, gimme a break!

    Tuesday, April 24th, 2007

    I have amazing respect for Russell Simmons and the impact his visionary embrace of hip hop has had on pop culture. But the latest from his Hip Hop Summit Action Network in the wake of the Imus scandal is ridiculous. He calls for rappers and producers to voluntarily bleep or remove the b- n- and [...]

    On the road again

    Wednesday, March 28th, 2007

    I had a great time this morning with Dean Earl Miller and the students at Nyack College’s Rockland Campus, where I presented the “Mooks, Midriffs…” material at a chapel service. The content of this presentation has touched a nerve. Since the Concerts of Prayer gathering, where it was presented for the first time as a [...]

    Hip Hop Horror

    Tuesday, March 6th, 2007

    “The turning point is hard to pinpoint. But after 30 years of growing popularity, rap music is now struggling with an alarming sales decline and growing criticism from within about the culture’s negative effect on society.” Article. See how lyrical content has evolved in rap (Explicit Lyrics): Old School P.E. — ‘Fight the Power’ New [...]

    Who knew? Midriffs are “harmful”

    Thursday, February 22nd, 2007

    The American Psychological Association (APA) suggests that the proliferation of sexual images of girls and young women in the media is harming their self-image and development. + You know it’s bad when the American Psychological Association issues press releases commenting on it. + Article from Medical News Today. + Watch CNN’s Report. Related + Mooks, [...]

    Serial midriffs gone wild

    Tuesday, February 20th, 2007

    Last week, before Britney’s latest buzzkill, Newsweek asked if serial midriffs Britney, Paris, Lindsay, and Nicole have finally gone too far. Something’s in the air, and I wouldn’t call it love. Like never before, our kids are being bombarded by images of oversexed, underdressed celebrities who can’t seem to step out of a car without [...]

    Ludacris is a Mook (but he doesn’t have to be)

    Monday, February 12th, 2007

    Watching Ludacris perform on last night’s Grammy’s, I couldn’t help but feel for him and his millions of fans. He’s a wonderful talent, and the lyrics to Runaway Love, which he performed on the broadcast, are powerful, tragic, and could move all but the hardest of hearts to compassion. See for example, verse 1: Now [...]

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